Atlanta, GA – November 21, 2024 – Bushtec Safari USA, a global leader in luxury tents and outdoor accommodations, is thrilled to announce Olympic bronze medalist Fred Richard as its new Brand Ambassador. The 20-year-old gymnast, widely regarded as the future and face of USA men’s gymnastics, brings his remarkable talent, energy, and influence to the Bushtec Safari family.
Fred Richard captivated the world during the 2024 Paris Olympics, earning a historic team bronze medal for the USA with breathtaking performances. In 2023 he became the first American in 13 years to medal in the World Championships all-around, securing a bronze. Dominating the Olympic trials and achieving the highest all-around score for Team USA in Paris, Fred continues to inspire as an exceptional athlete and role model.
Beyond gymnastics, Fred has amassed a substantial following on TikTok, Instagram, and YouTube through his “FrederickFlips” brand, where he shares his life and athletic journey with over one million followers. In October 2024, he was honored by Time Magazine on the prestigious Time 100 Next list as one of the world’s most influential rising stars.
“I am really excited and honored to become a worldwide ambassador for Bushtec. My goals are to be a leader in my field, give back to the community and promote men’s gymnastics. Bushtec is the leader in their field, has programs which give back to the community and, as avid fans of gymnastics, has committed to working with me to grow the sport. Bushtec will be a great partner and collaborator as we build towards LA.”
said Fred Richard.
Gary Flaks, CEO of Bushtec Safari USA, expressed equal enthusiasm: “At Bushtec Safari, we always strive to be the best, just like Fred. His brilliance under pressure during the Olympics was an inspiration. Fred is not only a world-class athlete but also a super nice guy with a contagious smile. His focus, confidence, and commitment to excellence align perfectly with our brand values. We are honored to have him represent Bushtec Safari.”
As the face of Bushtec Safari, Fred will appear in marketing campaigns, social media promotions, and events. This partnership also aligns with Fred’s vision of elevating the profile of men’s gymnastics in the U.S.
Bushtec Safari will sponsor events and support upcoming FrederickFlips products, including apparel, a children’s book, and an innovative trampoline set for release in early 2025.
About Bushtec Safari
Bushtec Safari is the premier manufacturer of luxury tents and camping products. With a heritage spanning over 50 years, the brand has become synonymous with innovation, quality, and elegance in outdoor accommodations, serving safari destinations, resorts, and individuals globally.
With design and manufacturing rooted in its award-winning factory in South Africa and North American operations based in Atlanta, Bushtec Safari is the gold standard in luxury outdoor living.
